The Crefeld School Viewbook

THE CREFELD SCHOOL: VIEWBOOK

Dimensions: 11.25x8.75″ | softcover | page count: 12

The Crefeld School is a unique learning school located in Chestnut Hill, Philadelphia. Known for its caring, creative and progressive teaching, the school has grown over the years while all the while keeping close attention to its gifted students. After several initial meetings it was agreed that Crefeld needed to completely rebuild their brand, while building on their existing identity. Consequently, their updated logotype is an enhanced version of their prior identity. It was felt that keeping some continuity from their previous identity to the new, was important to the school.

Along with a revamped website, the school also wanted redesigned print collateral that would enable the school to be viewed in a fresh light. Shown here are various layouts from their viewbook that expresses the school’s inimitable personality. As well as redesigning the school’s identity, as mentioned above, we took the opportunity to create a viewbook that gives prospective students and parents alike, an insight into who Crefeld is, their teaching philosophy and give the reader a detailed overview of the school’s campus and history.